TL;DR - I would recommend this to a friend.I love the zippo brand. I have a bunch of their lighters, and I like that they're an American company. When I saw they had watches, they already had a rapport with me.On to the watch - its lightweight, sturdy design, and looks cool. The watch functions well and the second hand ticks are only audible when you hold it up to your ear. The back of the watch looks awesome and the zippo brand on the watch clasp is subtle but looks great.As for the negatives, there are two issues that I have with this, one minor and one moderate.Firstly, it says that the watch face is black. It may look so at arms length, but when you look at it, it looks more like charcoal grey.Furthermore, and this is really a big one for me, the chronograph function is off. If you look in the first photo, the second hand on the chrono function is off by one second. This is kinda irritating. The watch sort of makes up for it by having a "lap" function on it, but still its like having a pebble in your favorite boots.In the end, zippo still has my loyalty, and I will probably order another zippo watch again soon (the one like this, but with the black band)But at the end of the day I didn't regret buying it, and I like it a lot.**UPDATE** Jul 07 2016After 6 months of regular use, the watch band came apart. See photos. its in a part of the band that doesn't have adjustable links. I will need to buy a replacement band for this.smaller issue for me, but a little more prevalent, the chrono doesn't accurately keep time accurately. I don't use it often but this may or may not be a bigger issue for some.see last 2 pics for watch band.Love the watch. no damages when it arrived. it still had the battery saving first time piece of plastic attached. Had to remove 2 links from the band for a comfortable fit. The Chronograph/ Stop watch function works perfectly.this watch is great for the money and can take quite a beating!Goooòooood!!!great like it